Splendid Botanicals approached me to overhaul the visuals for their signature Splendid Crown Elixir.
As the project manager and creative director, I oversaw the production of 24 images across five campaigns. My focus was on translating the founder’s vision into a cohesive, high-quality visual library through intentional composition and technical lighting.
Splendid Botanicals
Project Price Tag: $2000 (props not included)
Apotheosis
“Apotheosis crowns the Crown Elixir as a divine object — the pinnacle of botanical devotion. The imagery lifts the Elixir beyond product status, consecrating it as a ritual icon of elevation and sovereignty.”
Purity & Clarity
“Purity & Clarity reveals the Crown Elixir as a formulation of trust — nothing hidden, nothing exaggerated. By staging the oil against luminous surfaces with water and light, the shoot emphasizes transparency, efficacy, and simplicity. It positions the Elixir not just as a luxurious offering, but as an honest reflection of care without compromise.”
“Divine elevation + sacred presence. The Elixir is not simply shown, but enthroned—staged as a vessel of power and transcendence.”
Ancestral Splendor
Botanical Intimacy
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Botanical Intimacy 〰️
“Scholarly reverence + intimate ritual. The Elixir is presented as a botanical study and sacred composition.”
Sacred Stillness
Sacred Stillness enshrines the Crown Elixir as a consecrated presence — an
offering rather than an object. The imagery emphasizes shadow, flame, and
silence, presenting the Elixir as an icon of sovereignty and reverence.
