Splendid Botanicals had a vision…
After copyright conflict, Splendid Botanicals, formerly known was in need of new promotional materials and brand images to reinvent their signature product—Crown Elixir.Over the course of four shoot days, I worked directly with the brand to produce images for six different campaigns: each with its own unique mood.
Apotheosis
Apotheosis crowns the Crown Elixir as a divine object — the pinnacle of botanical
devotion. The imagery lifts the Elixir beyond product status, consecrating it as
a ritual icon of elevation and sovereignty.
Purity & Clarity
“Purity & Clarity reveals the Crown Elixir as a formulation of trust — nothing hidden, nothing exaggerated. By staging the oil against luminous surfaces with water andlight, the shoot emphasizes transparency, efficacy, and simplicity. It positions the Elixir not just as a luxurious offering, but as an honest reflection of care withoutcompromise.”
Sacred Stillness
Sacred Stillness enshrines the Crown Elixir as a consecrated presence — an
offering rather than an object. The imagery emphasizes shadow, flame, and
silence, presenting the Elixir as an icon of sovereignty and reverence.
